TL;DR: A proper revenue quality score weights 5 factors: revenue concentration (25%), logo retention (25%), churn trajectory (20%), inactive account ratio (15%), and MRR momentum (15%).
A proper revenue quality score weights 5 factors: revenue concentration (25%), logo retention (25%), churn trajectory (20%), inactive account ratio (15%), and MRR momentum (15%). This weighted composite catches risks that any single metric would miss. ChurnLens automates this scoring from raw billing data.
ChurnLens automates the analytical work behind these frameworks. Instead of building spreadsheets for each acquisition target, run a ChurnLens report and get instant revenue-quality scoring.
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Try ChurnLens Free →These guides are designed for SaaS acquirers, PE analysts, and founders preparing for exit. The frameworks apply across B2B and B2C SaaS, at deal sizes from $500K to $50M+.